Developing a great presentation is only one part of a successful CPD programme. You also need to think about accreditation, supporting materials, promotion and who's going to present it. Suddenly, that new CPD on your marketing plan has become quite a project.
That's why our CPD package covers much more than just the presentation.
You bring the product and technical expertise. We bring our knowledge of specifiers and storytelling, and turn it into something your team is excited to take out to architects and designers.
First, we create a CPD worth attending
A good CPD needs to be technically sound and genuinely educational, but also engaging enough to hold a room's attention for 30-45 minutes.
We work with you to find the right angle, carry out the research and build a clear narrative before writing and designing the presentation, complete with detailed speaker's notes.
We also create the supporting materials you'll need: a one-page promotional invite, a handout for sharing afterwards and a certificate for attendees.
We take care of accreditation too
If you're looking for RIBA or BIID approval, we'll manage the whole accreditation process on your behalf.
We know what the assessors are looking for and build those requirements into the content from the outset. We'll prepare the submission, handle feedback and revisions, and see the process through to approval.
We help you get it out into the world
Once your CPD is approved, you need people to book it and presenters who feel confident delivering it.
We create visual and written content to promote your new seminar, help get it set up on the relevant RIBA or BIID platforms and advise on your wider marketing activity.
We'll also host a dedicated training workshop for your presenters, talking through the content, narrative and delivery to give them the confidence to take it out to specifiers and ensure consistency across your team.
One package, ready to roll
At the end of the process, you'll have:
A professionally researched, written and designed CPD
Supporting promotional and attendee materials
Accreditation, where required
A promotional asset
Trained presenters
Support getting it launched
From initial conversations through to accreditation and launch, we'd typically allow around three months. So, if a new CPD is sitting on your 2027 marketing plan, now's a good time to get the ball rolling.
Get in touch - we'd love to help.